Senior level talent. Media-agnostic idea people. Extraordinary collaborators from all walks of advertising. With our flat structure and a wealth of experience, we can turn around great work on a dime. And with relentless resourcefulness, we give your carefully budgeted dimes the fearless muscle power of fist-pumping dollars.
We're the agency where impossible isn't. Because here, media and creative share a seat at the head of the problem-solving table. It's made a massive difference for the brands we work with.
We'd love to show you what it can do for yours.
We're the agency where impossible isn't. Because here, media and creative share a seat at the head of the problem-solving table. It's made a massive difference for the brands we work with.
We'd love to show you what it can do for yours.
Capabilities
Creative Strategy
Creative Development
Branding
Media Strategy
Media Buying
Campaign Optimization
Creative Development
Branding
Media Strategy
Media Buying
Campaign Optimization
Digital Media
Traditional Media
Social Media
Content Creation
Website Development
Production
Traditional Media
Social Media
Content Creation
Website Development
Production
A Two-Headed AGency is better than a one-Headed Agency
Steve Harding - President, CEO
Meet the guru of creative media. Steve’s decades-long career is highlighted by his unique ability to extract creative media solutions from truckloads of raw data — and then collaborate directly with his creative partners to deliver business-changing campaigns.
Steve started with ASO in July of 2010. His journey to become co-leader of the agency is filled with success stories for clients in a wide range of categories. His humble, straight-shooting personality has seeped into the agency culture and helped mold ASO into the smart thinking, smart working agency it is today. Steve joined ASO from Mindshare where he was a part of 5 EFFIE-winning teams, a Gold AMY (Atlanta Market of the Year) and a Creative Media Award sponsored by MediaPost. He ran the US Marine Corps and John Deere accounts while at Mindshare and prior to that he was a key player at Initiative Media where his accounts included The Home Depot, Arby’s, AmSouth, Stuart Anderson’s, In-N-Out Burger, Balance Bar and Nortel.
Meet the guru of creative media. Steve’s decades-long career is highlighted by his unique ability to extract creative media solutions from truckloads of raw data — and then collaborate directly with his creative partners to deliver business-changing campaigns.
Steve started with ASO in July of 2010. His journey to become co-leader of the agency is filled with success stories for clients in a wide range of categories. His humble, straight-shooting personality has seeped into the agency culture and helped mold ASO into the smart thinking, smart working agency it is today. Steve joined ASO from Mindshare where he was a part of 5 EFFIE-winning teams, a Gold AMY (Atlanta Market of the Year) and a Creative Media Award sponsored by MediaPost. He ran the US Marine Corps and John Deere accounts while at Mindshare and prior to that he was a key player at Initiative Media where his accounts included The Home Depot, Arby’s, AmSouth, Stuart Anderson’s, In-N-Out Burger, Balance Bar and Nortel.
Ryan Mikesell - President, CCO
He’s part creative, part strategy and all in for all of our clients’ success. Ryan excels at both the art and the business side of advertising…an incredible conceptual thinker with an eye for design and a nose for business.
He has created award-winning campaigns for regional and national clients that include Mitsubishi, Bridgestone, Applebee’s, Georgia Aquarium, Georgia Natural Gas, Lamkin and Golf Pride. His collaboration with Steve to incorporate media into creative thinking and creative thinking into media thinking has given the agency a complete unique approach that is delivering eye-popping results for our clients.
He’s part creative, part strategy and all in for all of our clients’ success. Ryan excels at both the art and the business side of advertising…an incredible conceptual thinker with an eye for design and a nose for business.
He has created award-winning campaigns for regional and national clients that include Mitsubishi, Bridgestone, Applebee’s, Georgia Aquarium, Georgia Natural Gas, Lamkin and Golf Pride. His collaboration with Steve to incorporate media into creative thinking and creative thinking into media thinking has given the agency a complete unique approach that is delivering eye-popping results for our clients.
Featured Projects
Bridgestone Golf - Brand Awareness
When the #1 Ball Fitter in Golf has been collaborating with the best golfer of all time, your plan is set. Tell that story!
When the #1 Ball Fitter in Golf has been collaborating with the best golfer of all time, your plan is set. Tell that story!
Bridgestone Golf - Product Launch
How do you launch a new ball technology that improves golfers' focus on every shot in a simple way? Bring the problem of wandering minds to life. Literally. And then add the world's most focused/famous golfer to narrate, like only Tiger could :)
How do you launch a new ball technology that improves golfers' focus on every shot in a simple way? Bring the problem of wandering minds to life. Literally. And then add the world's most focused/famous golfer to narrate, like only Tiger could :)
Georgia Aquarium - Case Study Video
In 2005, the world's largest aquarium opened with the belief, "If you build it, they will come." But they didn't. Enter ASO. We launched a 360 brand campaign, "Where imaginations go to play." Tickets sales went through the roof. And a 15-year streak of double-digit attendance and growth that employed every media — including some we invented — followed.
In 2005, the world's largest aquarium opened with the belief, "If you build it, they will come." But they didn't. Enter ASO. We launched a 360 brand campaign, "Where imaginations go to play." Tickets sales went through the roof. And a 15-year streak of double-digit attendance and growth that employed every media — including some we invented — followed.
Lamkin Golf Grips - Product Launch
Feel for the game — and feel in your hands — is everything when it comes to golf. ASO and Justin Rose helped tell Lamkin's story of a new grip engineered to give you both.
Request a full case study.
Feel for the game — and feel in your hands — is everything when it comes to golf. ASO and Justin Rose helped tell Lamkin's story of a new grip engineered to give you both.
Request a full case study.
Mitsubishi Electric - Brand Awareness
What does ultimate comfort look like? Well, it looks like you being you, in any room of your house. Reach out for the full story on how we helped Mitsubishi Electric own this category in North America.
What does ultimate comfort look like? Well, it looks like you being you, in any room of your house. Reach out for the full story on how we helped Mitsubishi Electric own this category in North America.
General Reel
Hear are a few samples of our storytelling ideas that all had the same great ending: More sales. New customers. Improved brand perception. Thrilled clients.
Hear are a few samples of our storytelling ideas that all had the same great ending: More sales. New customers. Improved brand perception. Thrilled clients.
Clients We've
Worked With
Applebee's
Atlantic Station
Bottom Dollar Grocery
Bridgestone Golf
Chick-fil-A
Coca-Cola
Food Lion
Georgia Aquarium
Georgia Natural Gas
Golf Pride
Atlantic Station
Bottom Dollar Grocery
Bridgestone Golf
Chick-fil-A
Coca-Cola
Food Lion
Georgia Aquarium
Georgia Natural Gas
Golf Pride
Handel's Ice Cream
Hines Global
Lamkin Golf Grips
Mellow Mushroom
Mello Yello
Mitsubishi Electric
Seagram's
Sealed Air
The Lodge at Gulf State Park
Valor Hospitality
Hines Global
Lamkin Golf Grips
Mellow Mushroom
Mello Yello
Mitsubishi Electric
Seagram's
Sealed Air
The Lodge at Gulf State Park
Valor Hospitality
Local Support
Atlanta Community Food Bank
ATL Downtown Partnership
Barnsley Gardens
ATL Downtown Partnership
Barnsley Gardens
Braves Development
Georgia Dept. of Education
Vortex
Georgia Dept. of Education
Vortex
